About the Founder

Casey Conrad

The Take It Off program was founded by long time club industry consultant, author and speaker, Casey Conrad.

Casey Conrad has been in the health and fitness industry for 25 years, holding positions from Sales Coordinator, to General Manager, District Manager, Sales Trainer and Owner Operator. She is the author of “Selling Fitness: The Complete Guide to Selling Health Club Memberships,” the first book in the industry which is specifically designed to help salespeople sell memberships and over 20 other audio and video products on sales and marketing for the health club industry.

In 1999 Casey founded a chain of weight loss centers called Healthy Inspirations, which eventually went international. She has since sold that company. In 2005 she launched the Take It Off Weight Loss Program for health clubs. In addition, she is the author of “Winning the Struggle to be Thin” a book of hope and inspiration for those wanting to lose weight.

Casey is a regular featured columnist for many club industry publications. A few of the publications are; Club Business International Magazine, Club Insider and the New England Health. She has been a featured presenter in 16 countries and has spoken for many industry organizations including IHRSA, Club Industry, Gold’s Gym Enterprises, Network for Fitness Professionals, Australia, Bodylife in England and Germany, EFFA in Holland and Lifenergy in Italy, to name a few. Casey earned her BA at The American University and her JD at Roger Williams University School of Law. In addition, she is certified in Neuro-Linguistic Programming and Neuro-Associative Conditioning.